driven by our ambition to make workplaces better places to be.
We do this by using the power of brand.Our Services
Culture change
Working with clients and their people to define distinctive, motivating and compelling propositions for their brands, with a set of values, based on truths that matter.
Branding
Brands brought to life inside organisations using all the freshness, creativity and clever use of media usually reserved for your customers.
Leadership and people development
From training and coaching your people to write more effective communication, to sessions with your board to inspire them to live and lead their organisation’s culture, and all things in between.
Tone of voice development and training
Emotional engagement is four times more powerful than rational in driving employee behaviour.
Internal Communications
Clear internal communication with brand at the heart will engage employees.
Muse
A unique resource to power people productivity. Created with input from business leaders to solve the internal communications challenges they tell us they face.
Employer Value (Brand) Proposition
Compelling Employer Brand Propositions based on real insight to clearly position you away from your competitors as the employer of choice.
Brand Story
A brand story is meaningless unless it can live inside and outside an organisation.
Employee voice
Giving your employees a voice for reinforcing and challenging views, seeing them as central to solving business challenge and driving innovation is key to employee engagement.
Film
Great scripts and storyboards turned into engaging films; from casting your own people to animations with original soundtracks
Woodreed On Stage
We have some of the leading voices in employee engagement and the role of brand ‘inside’ .
Technology platforms to engage
Technology to listen to employee voice, research opinions and drive change
Muse – Vauxhall Motors UK
Leadership and people development
Woodreed gives back – pro bono
Tone of voice development and training – Jaguar Land Rover
Internal communications – Jaguar Land Rover
Branding – CNWL NHS Trust
Culture change – SWB Hospitals NHS Trust
Employee Voice – National Lottery Heritage Fund
Meet The Team
Having founded Woodreed over 20 years ago, Jo’s led the development of the agency’s ‘inside out thinking for brands’ proposition, drawing on her previous experience in agencies as well as sales/marketing roles.
Charlotte’s spent her entire career devoted to all things advertising and marketing, on brands as diverse as Honda, FHM magazine, Selfridges, M&S, Volkswagen, Guinness World Records and the National Trust.
After qualifying as an architect Peter soon found his niche as a professional services marketing expert. Architect clients at first, extending to engineers, lawyers, developers, town planners, universities and local authorities.
Lorna is a Chartered Fellow of the CIPD with an MSc in Strategic HR Management and over 15 years of shaping and leading HR teams through change and continuous improvement.
Anna has over 15 years experience of the automotive industry. She’s spent her time deploying critical strategic projects with a real passion on the changes involved and the people that are a part of it. She loves a challenge and thrives on seeing results delivered.
Dave is steadfast in his theory that the best creative product, whether it is advertising, poetry, a story, a song, a painting, or a photograph is always based on an idea.
Taking with her 18 years working at a senior level in retail HR with the likes of B&Q, Staples and First Choice, employee engagement expert Jo started her own business in 2005.
Michelle spent 15 years working for a large high street bank, qualifying as book-keeper and oracle of all things numerical.
Our very favourite Employee engagement facilitator and consultant Simon Jacobs who has accompanied us on many of our brand journeys, has had a long and distinguished career.
A former national newspaper and magazine journalist, Suzanne now puts her research and communication skills to use in the corporate world where she relishes the challenge of finding simple, effective ways to express often complex ideas.
