Planning Director
Charlotte’s worked in advertising and marketing for 15 years, on brands as diverse as Honda, FHM magazine, Selfridges, M&S, Volkswagen, Guinness World Records and the National Trust. Her career has spanned the traditional (BBH and WCRS), to the eclectic – including running a radio station for the National Lottery and launching an online celebrity gossip magazine. At Woodreed Charlotte believes passionately in the power of brands to engage people inside as well as outside businesses. She works to create cultures of people who live their company’s brand AND who in turn share their enthusiasm with their customers. Outside, Charlotte’s passion is for her three small children using the mothering skills honed from years of working with creatives. She loves debating (“It is important to sometimes eat with a knife and fork rather than your hands” – discuss), wine, radio 4, laughing and playing tennis (although not always at the same time).